The Arum Prime collection in Poppy Red is a glamorous, refined reinvention of the famous Arum range. It embodies the chic, glamorous femininity of the best-selling Sans Complexe range. This line reflects elegance and seduction while offering exceptional comfort. Arum Prime is a must-have collection, where every element is carefully thought out to create an irresistible and timeless lingerie experience.The classic Sans Complexe Arum Prima underwired bra features soft lace, extra flat finishes, fancy straps and satin microfibre, demonstrating meticulous attention to detail. Be feminine and seductive with this combination of materials that offers comfort and seduction.

The Arum Prime collection in Poppy Red is a glamorous, refined reinvention of the famous Arum range. It embodies the chic, glamorous femininity of the best-selling Sans Complexe range. This line reflects elegance and seduction while offering exceptional comfort. Arum Prime is a must-have collection, where every element is carefully thought out to create an irresistible and timeless lingerie experience.The Arum Prima briefs make you feel confident with their flat finish and invisible effect.

The Arum Prime collection in Poppy Red is a glamorous, refined reinvention of the famous Arum range. It embodies the chic, glamorous femininity of the best-selling Sans Complexe range. This line reflects elegance and seduction while offering exceptional comfort. Arum Prime is a must-have collection, where every element is carefully thought out to create an irresistible and timeless lingerie experience.The Arum Prima panty enhances your curves while offering total comfort, making you feel confident.